I have been hearing so many horror stories about webmasters getting banned from adsense. I have outlined below the most important reasons for webmasters getting banned from google. Always be sure to read the adsense compliance policy before placing adsense on your website. Read it carefully and if need be twice or thrice.
(i) First Golden Rule
- Do NOT click your own ads
- Do NOT encourage your visitors to click on ads.
(ii) Limit of Ads
Dont put up your webpage with full of ads, infact adsense puts a cap on number of ads you display. You are allowed maximum of 3 ads, 3 link units and 2 search boxes at any page. No more allowed.
(iii) Know the Restricted Content
Do not use adsense in websites having:
- Pornography, adult or mature content, gambling, casino related sites.
- Websites related to racism or violence or hate speech
- Hacking/cracking or any other illegal activity.
- Sites selling Illicit drugs and drug paraphernalia content, prescription drugs, alcohol etc.
- Sites related to replicas of designer goods
- Sites selling coursework or student essays
- Content regarding programs which compensate users for clicking ads or offers, performing searches, surfing websites or reading emails
- Websites with content primarily in an unsupported language as prescribed by google adsense.
For detailed description refer to this google terms and conditions
(iv) Place a Privacy Policy
Dont forget to place a privacy policy in your website as requested by google. Comply with what google says!
(v) Copyrights & Trademarks
Do NOT place adsense in sites containing content which infringes copyrights and trademarks, if not you will be issued a DMCA notice and ads will be disabled. This is very important which many people often forget the importance of trademarks and copyrights. Always check for trademark before buying a domain name.
(vi) Adsense ads with other Competitive Publishers
Be careful about using adsense along with other ad networks and it is always a good idea to ask google about it.
Google clearly states that:
In order to prevent user confusion, publishers may not display Google ads or search boxes on websites that also contain other ads or services formatted to use the same layout and colours as the Google ads or search boxes on that site. Although you may sell ads directly on your site, it is your responsibility to ensure that these ads cannot be confused with Google ads.
