Speed is the most important SEO and ranking factor for websites both in mobiles and desktop. The mobile speed is difficult to achieve due to bloat of  heavy themes, plugins, images and server architecture.

Put your website in google insights tool and you will get lab data.

Slow loading increases the bounce rate and many impatient users are annoyed waiting to load.

The three important metrics to analyze the speed of website. Take a look at the time factor.

  1. Largest Contentful Paint (LCP): measures loading performance. To provide a good user experience, LCP should occur within 2.5 seconds of when the page first starts loading.
  2. First Input Delay (FID): measures interactivity. To provide a good user experience, pages should have a FID of less than 100 milliseconds.
  3. Cumulative Layout Shift (CLS): measures visual stability. To provide a good user experience, pages should maintain a CLS of less than 0.1.

nce you’ve measured the Core Web Vitals and identified areas for improvement, the next step is to optimize. The following guides offer specific recommendations for how to optimize your pages for each of the Core Web Vitals:

Speed will have biggest impact of rankings in the future. A Game changer!